Celebrating Peloton Media’s 10th Anniversary!

Peloton Media, a pioneering digital marketing agency, celebrates a decade of success this month. Founded in 2014 by CEO Laura Gaggi, and led by President Katie Wolf, Peloton Media has been at the forefront of the digital advertising revolution, constantly evolving to meet clients’ dynamic needs.

Beginning as a programmatic trading desk, Peloton Media has evolved and emerged as a leader in digital advertising, blending media strategy, technology, creativity, insights, and analytics to deliver powerful, performance-driven campaigns. Their unique approach ensures optimal brand-audience connections, leveraging both artificial intelligence and human insight to achieve enduring results.

“Our journey has been one of relentless innovation and dedication to our clients’ success,” said Laura Gaggi, CEO. “We’ve built a strong, dynamic team that continually adapts to the evolving digital landscape, ensuring that we remain at the forefront of the industry.”

Katie Wolf, President, added, “We’ve assembled a passionate team of industry experts who combine strategic insights and technology to amplify your brand message and deliver measurable results. Our agency provides personalized solutions and a dedicated, engaging client experience and we look forward to another decade of excellence!”

Peloton Media’s ethos is encapsulated in their namesake, the peloton formation in cycling, symbolizing the agency’s cooperative, agile, and strategic approach. This philosophy has driven the agency’s growth and cemented its reputation as a trusted partner for brands and agencies alike.

For more information, visit www.pelotonmedia.ca.

About Peloton Media: Peloton Media was established in June 2014 to answer the call for greater programmatic expertise. This year, we proudly celebrate our 10th anniversary! Today, we are a robust Digital Media Advertising Agency that offers strategic insights and executional efficiencies, paired with the attentive client service of a boutique agency. By combining the industry’s best technology platforms with a skilled and seasoned team of Digital Media experts, we can effectively amplify brand messages and drive real, quantifiable results on behalf of our clients. Peloton can assist with all your strategic planning and digital media buying needs including, Programmatic Display/Video, Social Media/Native, Paid Search and Emerging Platforms such as Connected TV, Digital Audio and Digital Out of Home. We are a privately-owned company with 15 employees located in Toronto, Ontario.

You may also be interested in…

It’s Time To Gear Up Digital Media Campaign Performance

Written by Laura Gaggi and Kajal Jain The dramatic shift in consumer digital behaviour that was sparked by COVID has accelerated the need for marketers to achieve much better ROI on their digital media investments. As an independent trading desk, Peloton Media plays a...

The Effectiveness Code: The Need For Immediacy Has Spawned Idiocy

By Alizeh Rasool and Laura Gaggi Introduction One of the largest studies ever done on marketing and advertising effectiveness called The Effectiveness Code was launched this year at the 2020 Cannes Lions International Festival of Creativity. James Hurman, the founder...

Uncertainty Is Certain: Holiday Season

By Alizeh Rasool and Laura Gaggi We all know that this year’s Holiday Season is going to be different in so many ways. This has created its own set of unique problems for retailers and marketers. The fact that 48% of Canadian Holiday shoppers plan to purchase most or...

A Warning Shot Across Facebook’s Bow

By Alizeh Rasool It is probably an undisputed fact that mastering Facebook marketing is extremely important for every brand that wants to excel in social media networking today. Facebook has a huge audience with nearly 1.56 billion people using it every month. It is...