by Sarah Newcomb | Jan 17, 2024 | Category Two
By Alizeh Rasool Third-party cookies have been predominantly in use since 1990s and have done wonders in the online marketing ecosystem by enabling advertisers to gather enormous user data for better ad targeting. Every technology, however good it may be, has its own...
by Sarah Newcomb | Jan 17, 2024 | Category Two
By Alizeh Rasool We are currently witnessing a fundamental shift in the television viewing patterns and content preferences of Canadians. With the great advancements in video streaming technology, Canadians of all ages have changed how they are viewing both television...
by Sarah Newcomb | Jan 17, 2024 | Category Two
By Alizeh Rasool So, you are a brand who has tried advertising on Facebook, Instagram, and Snapchat but you want something more organic and Gen Z? Well, you have landed on the right page. Yes, we are talking about TikTok; the same app where you are most likely to find...
